What Is Fundraising?
Fundraising, also known as crowdfunding is
one of the toughest decisions and processes to take on during the early days
and while growing the business. Fundraising is the process of raising money so
as to accelerate the speed at which you can turn your business idea into
reality and market it effectively.
When You Need Fundraising?
This completely depends on what is your
present financial status when starting the startup journey. If you have some
cash to start with, find out how long it will be good enough for and do you
need more people to deliver your idea. Remember you can start the fundraising
process whenever you want, but plan it very well so that you’ll get the most
out of it. Usually, it takes anywhere from 4-6 months to get the funds and
about one and a half years of coverage until you need to do another fundraising
round. Thus, you can plan based on this. On the other hand, if you don’t have
any money, but only an idea and a documented plan of action, then start the fundraising early on. Also,
you can postpone it for a while in case you can find some free volunteers,
co-founder, interims or yourself to build the prototype, initial marketing
efforts. Any other circumstances will need crowdfunding.
Where
And Who?
Use the power of networking. You can start
small but do it worldwide. You can start as small as asking your friends about
funding depending on your business and share the idea with them. You can use
social media channels like Facebook, Twitter, LinkedIn, etc., to go global in
your search for investors. Apart from this, participate in meetups,
conferences, and events where you can make good connections and tell your idea
and get feedback. Apart from this, you can search for the best Fundraising
Platforms for Startups online as well.
How Much Money Need To Raise?
It depends on your business plan and how much
you have from your cash. Target raising enough to create about 18 months' worth
of roadmap, pretentious you can hire the right people fast. In addition to
this, the amount asked for is related to the stage you want to apply for
funding at. If you launch the idea of crowdfunding, it’ll be a small amount to
get you through the validation phase and create a small user base. As a
startup, you can expect between 100 thousand and a million dollars in your seed
round.
Remember your give up a portion of the
company to your investors with each round of funding. Generally, startup
businesses skip the seed round and raise a few million dollars of series. Also,
financial support right out of the gate and this tends to happen more for
repeat entrepreneurs and experienced with good connections.
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